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Marketing and Selling Issues That When Not Used Ruin Any Business

Gain a better understanding of marketing and sales techniques to boost revenue and keep your business ahead of the game.

During the last ten years, you may have experienced some iconic businesses and brands close their doors forever. Radio Shack, Circuit City, Pan Am and many others ended their brand history. And, there are many on the doorstep of closure such as Sears, Kmart, etc. Just as important, take a peek at many strip malls or community avenues where vacancy signs replace once popular retail shops. The main reason for closure is that many failed in their marketing and sales issues creating competition gaps not filled. If you want to succeed in business without trying then you must engage in marketing and sales practices that help grow and nurture your business. If you sell for a living and are having a hard time closing then this information is for you.

Runtime: 58 minutes
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Agenda

If Marketing Is Advertising How Can It Ruin Me?

Aren't Sales and Marketing the Same? - What's the Story?

I'm on a Fixed Budget - How Can Marketing Help Me?

What Happens When Sales and Marketing Don't Mix Like Oil and Water?

How to Get Executives and Owners Involved in Marketing

I Have a Great Product, Why Do I Need to Market - What Happens When I Don't?

Using the Best Marketing Secret in the World

Netiquette - How Being Connected Saves You Time/Makes You Money

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More Program Information

Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Credits

OnDemand Webinar

This course was last revised on April 20, 2018.

Call 1-866-352-9540 for further credit information.

Audio & Reference Manual

No credit available.

MP3 Download

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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

Faculty

Drew Stevens, Ph.D.

Drew Stevens, Ph.D.

Stevens Consulting Group

  • CEO of Stevens Consulting Group
  • One of those very rare sales management and business development experts with not only 33 years of true sales experience but advanced degrees in sales productivity - not many can make such a claim
  • Wrote the successful sales process books - Split Second Selling and Selling the Norm as well as 9 other books
  • The creator of the Sales Leadership Certificate, one of only 64 programs in the United States offering an accredited degree in the profession of selling and has a top ranked podcast called 'Sales Acceleration'
  • Works with organizations and individuals that struggle and transforms them into wealthy professionals
  • Leading international keynote speaker and is often requested by the media
  • With more than 800 articles in sales and selling, 45 audios and more than three decades of sales experience, he has the answers to help your sales career trajectory
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Why Lorman?

Over 31 years and 1.4 million customers worth of experience providing continuing education. Our passion is providing you world-class training to help you succeed in business and as a professional.

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Product ID: 403639
Published 2018
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